Our Web Design Process
The Process
We will begin with a meeting to look at your current online presence and determine why it is no longer working for you. If you are a new start-up we will begin by discussing your business and what makes you stand out in your industry. Whether your business is seasoned or brand new we take the following steps to ensure your website is perfect for your marketing efforts.
1. Purpose & Goals
- Determine the purpose of your website.
- Define your target audience.
- Set clear goals for your website.
2. Choose a Domain Name
Select a unique domain name that reflects your website’s purpose.
3. Discuss Web Hosting Provider
- We offer reliable web hosting to store your website files.
- We discuss factors such as server reliability, performance, and customer support.
4. Website Structure
- A site map is created to outline the structure and navigation of your website.
- Decide on the pages and content you want to include.
5. Design & Development
- A theme is designed that suits your brand and purpose.
- Ensure your design is responsive, meaning it adapts to different screen sizes
6. Create Content
- We work with you to develop high-quality, engaging content for your website Including images, videos, and other multimedia elements.
7. Optimize for Search Engines (SEO)
- Use SEO best practices to make your website search engine friendly.
- Optimize meta tags, headers, and content for relevant keywords.
8. Set Up Analytics
- Integrate web analytics tools (e.g., Google Analytics) to track website traffic and user behavior.
9. Test Your Website
- Perform thorough testing to ensure our website works correctly on different devices and browsers. Check for broken links, usability issues, and responsiveness.
10. Secure Your Website
- Implement security measures to protect your website and user data.
11. Website Launch
- Configure your domain name and point to your web hosting.
- Upload your website files to the hosting server.
- Test again after the launch to ensure everything is working smoothly.
12. Promote Website
- Discuss promoting your website through social media, email marketing, and other channels of online advertising.
13. Maintain Site
- Monitor website performance and fix any issues promptly.
Long-Term Success
Stay Engaged
Creating a website is an ongoing process. Your website is not a “build it and forget” marketing tool. It is a living and breathing part of your marketing strategy that needs ongoing attention. Staying engaged with your audience and keeping your content up to date is crucial for long-term success.